Category: Commercialization

“I’m certain that the guys who made telegraphs didn’t think the telephone was all that good an idea, but it ended their livelihood” – Guy Kawasaki

With technology it’s hard to pick winners.  The touch screen changed everything.  The stylus…not so much.  And we’ll see about Bitcoin.  (Perhaps one sign of a successful technology is if it’s accepted by spellcheck.)

In any case, innovators are the ones who find new ways of doing things and the first to adopt them.  But they also have to be hyper aware of what’s coming because a new innovation could change things overnight.  The iPod owned 92% market share within 2 years of it’s introduction.  As a result nobody remembers the Sony Walkman, another great brand in the desert of broken opportunity.

There’s no profound wisdom here except to get your product into the market as quickly as possible and grab your share of the market.  Then sell, sell, sell.  You may become the next platform standard or you may only have a few months.

 

Blogging Gazelle is published daily by Shawn Carson

 

 

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“Science has cured every disease known to mice.” – Dave Wiener

A technology or great idea has very little value until it is put into practice and made available to people who need it.

It is the job of the entrepreneur to take a great idea and figure out how to put it in the hands of customers.

That doesn’t mean the entrepreneur has to have the idea; only that she/he recognize a problem that could be solved with it.