“There is only one valid definition of business purpose: to create a customer” – Peter Drucker

Great science is great science.  But it’s not a business…

Great technology can change the world.  But it’s not a business…

Great ideas capture imagination.  But it’s not a business…

Great people can inspire others.  But it’s not a business…

Great organizations can do great things.  But it’s not a business…

…until there’s a customer.

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