“Adaptation is quicker and more cost effective than invention” – Joel Barker

I saw a running shoe design that was modeled after a suspension bridge. (I wonder if…) A company that made robots that look for bombs in war zones created the robotic vacuum cleaner. (I wonder if…) There are companies mining data on social networks to predict moves in the stock market. (I wonder if…)

You don’t need to be an engineer or a PHD scientist to have a killer idea for a company. Look for problems.  Their solutions may have already been applied to something else.

Be aware of your surroundings and embrace those three words.


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