This is from a video of Steve Blank addressing one of his Lean Launchpad classes at the end of the course. The question was asked, “How do we know if we should move forward with the company?”
In characteristic professor mode, Steve answered the question with a few questions.
When you start a company, it will take a few years to get it going. What that means is up to you. It could be profitability, break-even, funding or acquisition. Regardless, any venture takes time and it’s a good question to ask yourself when deciding to launch a startup.
Here is a link to the video: http://vimeo.com/groups/213077/videos/81260482
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