Somewhere along the way, PowerPoint got declared the standard in business communication. It a powerful tool but it is still a pretty small box. PowerPoint dictates how you tell your story if you let it. Boring templates with bulleted text in one or two columns and colorful bar charts. Then, to snazzy it up, you can add noises and swoops and checkerboard fade ins.
Somewhere, your listener indicates they are no longer listening.
But if there is a compelling story, one that they will personally relate to; one they have not heard before, one you are passionate in the sharing… that is memorable. If nothing else, they will remember you.
Put your pitch together without slides. Then decide if a handful of slides would help the message.
BloggingGazelle is published daily by Shawn Carson
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