“In the majority of cases, the CEO serves as the externally facing leader. The COO serves as the internally facing leader.” – David Thomson

There are a few key roles you need to fill in your startup.  What you call them is up to you.  Whether you fill them with fewer people is also.

  •  You need the the person that is the face of the company and sells to the market, investors, partners, board members. (CEO)
  • You need the person that gets things done.  (COO)
  • You need the person looking for the next big thing (CTO)
  • You need a rainmaker.  The one that finds customers and closes deals. (VP Biz Dev.)
  • …and you need good advisors.

A lot of technology starts get heavy on one end.  Launching a company is not the time to develop new business skills.  Find the right people.

Read “Blueprint to a Billion” by David Thomson

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