“If you don’t have anything nice to say about someone, come sit next to me.” – Sara D. Roosevelt

If your competition starts bashing you, that means you are threatening them and that’s good.  As more people start talking about you in social networks, you’ll get the good the bad and the ugly and much of it may be lies.

I heard a news story today about a rich guy who shorted a particular company’s stock to the tune of a BILLION dollars.  He then set out to tear them down and that included giving a substantial campaign contribution to his congressman to press for an FTC investigation into his target.

Don’t know what to say about all that except this –

Your customers chose you for a reason.  Stay focused on them and stay focused on why you’re different from all the rest.  The fact that others are threatened proves you have something of value and they have determined to try to beat you in the social networks rather than in the market.

Your good reputation in your market is a teflon coat that makes their mud slide right off.

 

Blogging Gazelle is published daily by Shawn Carson

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